New York is over and gone, anything learnt...
Put simply, Hell Yeh. Agency visits were amazing, great people and the clarity of a different way of advertising has done wonders for my approach.
As for the shopping and sight-seeing, you may question the motives but the results will soon be evident if not through my increasing capability with a pen and design sheet, then my sudden desire for another coffee...
Anyway, i leave you with two ideas I intend to develop...
1. Pillowcases in a break in an emergency case in girls toilets. Promoting Lynx (AXE for our american counterparts). Promotes the product to a new audience whilst keeping the image accustomed to the product.
2. American President Top Trumps. Deaths/ Motions Passed/ (Successful) Assasination Attempts?)...Need anymore be said.
Something to look out for too, on a trip around one of the districts on our way to RGA i saw possilby the greatest gift ever...Brown bread with Obama's face on it. Absolutely Brilliant, and you see, advertising can indeed be everywhere.
xx
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