Thursday, 20 November 2008

Window Cleaning

Lyndon Mallet Briefing,

Create a video based on people's body language

For this we never wanted to create body language, we wanted to capture body language because no matter how hard you try to will always miss something or just no get it completely. After all, everyone is different!

The main idea we were driving off was the wind cleaner because they live off people's body language. When your cleaning windows you can only see what is in front of you, you can never hear it.

From this insight we came up with the idea of watching people from the outside and seeing how they react to different scenarios. YOU ARE THE WINDOW-CLEANER.

[you tube link]

1 comment:

Cornell said...

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